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1 telephone marketing
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2 telephone marketing
tele·phone ˈmar·ket·ing -
3 telephone marketing
s màrqueting telefònic, telemàrqueting -
4 telephone marketing
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5 telephone marketing
• puhelinmarkkinointi -
6 telephone marketing
prospection téléphonique -
7 telephone marketing agency
марк. = telephone agencyАнгло-русский экономический словарь > telephone marketing agency
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8 telephone
telephone ['telɪfəʊn]1 noun(a) (for communication) téléphone m;∎ to be on the telephone (be talking) être au téléphone, téléphoner; (be subscriber) avoir le téléphone, être abonné au téléphone;∎ she's been on the telephone for nearly an hour ça fait presque une heure qu'elle est au téléphone ou qu'elle téléphone;∎ the boss is on the telephone for you le patron te demande au téléphone;∎ you're wanted on the telephone on vous demande au téléphone;∎ to answer the telephone répondre au téléphone;∎ to order sth over the or by telephone commander qch par téléphone;∎ I use the telephone a lot je téléphone beaucoup(receiver) de téléphone; (message) téléphonique; (charges) téléphonique, de téléphone; (service) des télécommunications;∎ to have a good telephone manner savoir bien parler au téléphone;∎ American to play telephone tag essayer de se joindre au téléphone sans y parvenir(person) téléphoner à, appeler (au téléphone); (place) téléphoner à, appeler; (news, message, invitation) téléphoner, envoyer par téléphone;∎ I'll telephone him later je lui téléphonerai ou je l'appellerai plus tard;∎ to telephone the United States/home téléphoner aux États-Unis/chez soi;∎ they telephoned me (with) the good news ils m'ont téléphoné (pour m'annoncer) la bonne nouvelle(call) téléphoner, appeler; (be on phone) être au téléphone;∎ he telephoned to say he'd be late il a téléphoné ou appelé pour dire qu'il serait en retard;∎ where are you telephoning from? d'où appelles-tu ou téléphones-tu?►► telephone answering machine répondeur m (téléphonique);telephone banking opérations fpl bancaires par téléphone, banque f à domicile;telephone bill facture f de téléphone;telephone book annuaire m (téléphonique);telephone booking réservation f par téléphone;telephone booth, British telephone box cabine f téléphonique;telephone call appel m téléphonique, coup m de téléphone;Marketing telephone canvassing prospection f téléphonique, démarchage m à distance, télédémarchage m;telephone conversation entretien m téléphonique;telephone directory annuaire m (téléphonique);telephone exchange central m téléphonique;Marketing telephone follow-up relance f téléphonique;telephone interview entretien m téléphonique, entretien m par téléphone;telephone jack fiche f téléphonique;British telephone kiosk cabine f téléphonique;telephone line ligne f téléphonique;telephone link liaison f téléphonique;telephone number numéro m de téléphone;telephone operator téléphoniste mf, standardiste mf;telephone order commande f téléphonique ou par téléphone;Marketing telephone prospecting télédémarchage m, démarchage m à distance;telephone sales ventes fpl par téléphone, téléventes fpl;telephone salesman télévendeur m, télé-acteur m;telephone saleswoman télévendeuse f, télé-actrice f;telephone selling vente f par téléphone, télévente f;telephone subscriber abonné(e) m,f du téléphone;telephone survey enquête f téléphonique, enquête f par téléphone;telephone switchboard standard m téléphonique -
9 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
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маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
10 telephone
1 nountéléphone m;∎ to be on the telephone (have a telephone) être abonné(e) au téléphone; (talking) être au téléphone;∎ to have a good telephone manner savoir bien parler au téléphone;∎ to order sth by telephone commander qch par téléphone;∎ the boss is on the telephone for you le patron te demande au téléphone;∎ you're wanted on the telephone on vous demande au téléphonetelephone banking opérations f pl bancaires par téléphone; telephone bill facture f de téléphone;telephone book annuaire m (téléphonique);telephone call appel m téléphonique, coup m de téléphone;telephone canvassing prospection f téléphonique, démarchage m à distance, télédémarchage m;telephone code area circonscription f téléphonique;telephone communications liaison f téléphonique;telephone dealing cotation f par téléphone;telephone directory annuaire (téléphonique);telephone exchange central m téléphonique;telephone follow-up relance f téléphonique;MARKETING telephone interview entretien m téléphonique, entretien par telephone;telephone line ligne f téléphonique;telephone link liaison téléphonique;telephone marketing prospection téléphonique;telephone message message m téléphonique;telephone network réseau m téléphonique;telephone number numéro m de téléphone;telephone order commande f téléphonique ou par téléphone;telephone prospecting démarchage à distance;telephone sales ventes f pl par téléphone;telephone selling vente par téléphone;telephone subscriber abonné(e) m, f du téléphone;telephone survey enquête f téléphonique, enquête par téléphone;telephone system réseau téléphoniquetéléphoner à;∎ to telephone New York appeler New Yorktéléphoner -
11 telephone agency
марк. агентство телефонного маркетинга* (организации, осуществляющие телефонный маркетинг в отношении других организаций или частных лиц)Syn:See: -
12 telephone interview
entretien m téléphonique, entretien par telephone -
13 telephone preference service
сокр. TPSмарк., амер. служба учета пожеланий адресатов телефонного маркетинга* (служба, созданная Ассоциацией прямого маркетинга, которая следит за тем, чтобы телефонный маркетинг не затрагивал потребителей, не желающих принимать подобные звонки, и удаляет телефонные номера последних из маркетинговых рассылочных списков)Syn:See:Англо-русский экономический словарь > telephone preference service
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14 puhelinmarkkinointi
• telephone marketing -
15 Telefon
Telefon n (Tel.) GEN, KOMM phone, telephone, tel. • am Telefon KOMM on the telephone, over the telephone • per Telefon KOMM over the telephone* * *n (Tel.) <Geschäft, Komm> phone, telephone (tel.) ■ am Telefon < Komm> on the telephone, over the telephone ■ per Telefon < Komm> over the telephone* * *Telefon, abhörsicheres
sterile telephone;
• netzwerkfähiges (webfähiges) Telefon Web-capable telephone;
• auf die Stimme reagierendes Telefon voice-controlled phone;
• schnurloses Telefon cordless telephone;
• am Telefon verlangt werden to be wanted on the phone;
• Telefonabsatz telephone marketing;
• Telefonagentur call center;
• Telefonaktien telephone shares (stocks, US);
• Telefonaktion (Werbung) telephone campaign;
• Telefonanlage telephone installation, call system;
• Telefonannahme telephone desk. -
16 abhörsicheres
Telefon, abhörsicheres
sterile telephone;
• netzwerkfähiges (webfähiges) Telefon Web-capable telephone;
• auf die Stimme reagierendes Telefon voice-controlled phone;
• schnurloses Telefon cordless telephone;
• am Telefon verlangt werden to be wanted on the phone;
• Telefonabsatz telephone marketing;
• Telefonagentur call center;
• Telefonaktien telephone shares (stocks, US);
• Telefonaktion (Werbung) telephone campaign;
• Telefonanlage telephone installation, call system;
• Telefonannahme telephone desk. -
17 Telefonkarte
Telefonkarte f KOMM phone card* * *f < Komm> phone card* * *Telefonkarte
phonecard;
• Telefonkonferenz conference telephone call, telephone conference, teleconference (US);
• über Satelliten hergestellte Telefonkonferenz satellite-linked teleconference;
• Telefonleitung [telephone] line;
• Telefonleitung anzapfen to tap a line (telephone wire);
• Telefonmarketing telemarketing, telephone marketing;
• Telefonmöglichkeit telephone privilege. -
18 Telefonmarketing
n telephone selling, Am. telemarketing* * *Te|le|fon|mar|ke|tingnttelemarketing* * *Te·le·fon·mar·ke·tingnt telephone marketing* * ** * ** * * -
19 telemarketing
сущ.марк. маркетинг по телефону, телефонный маркетинг, телемаркетинг (использование телефона и телекоммуникационных технологий совместно с системами управления базами данных для таких маркетинговых функций, как продажа товаров и услуг по телефону; организация телефонных центров обслуживания, проведение маркетинговых опросов, сбор и обработка необходимой информации)Syn:See:inbound telemarketing, outbound telemarketing, telemarketing agency, telemarketing bureau, abandon rate, direct marketing, teleselling, asterisk law, list, compiled list, response list, database marketing, lead, qualified lead, cost per lead, segmentation, merge/purge, prospecting, farming, prioritizing, profiling, finder number, abandon rate, call blockage
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телемаркетинг: презентация и продажа товаров с помощью телефона и телевидения.* * * -
20 consumer protection act
док.потр., юр. закон о защите потребителей (распространенное названия законодательных актов, направленных на защиту прав потребителей; часто является частью более длинного названия законодательно акта)The Telephone Consumer Protection Act (TCPA) of 1991 was created in response to consumer concerns about the growing number of unsolicited telephone marketing. — Закон о защите потребителей услуг телефонной связи (1991) был издан к ответ на растущее беспокойство потребителей по поводу числа нежеланного телефонного маркетинга.
See:Англо-русский экономический словарь > consumer protection act
См. также в других словарях:
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